AI automation that makes sure nothing slips
Automate the busywork so every lead is captured, routed and followed up — and your team spends its time closing instead of copying data.
Most leads aren't lost to competitors — they're lost to delay
An enquiry arrives at 9pm and gets answered at noon the next day. A hot lead sits in an inbox because nobody was sure whose it was. A follow-up never happens because it lived on someone's mental to-do list. None of that is a marketing problem, but it destroys marketing results all the same.
Automation fixes the boring, structural leaks. We map what happens from the moment someone enquires to the moment they become a customer, then remove every manual step where a human adds no value and delay costs money.
Lead capture, routing and scoring
- Instant capture — every enquiry from every source lands in one place, immediately, with its origin attached.
- Automatic routing — leads reach the right person by service, territory, language or value, in seconds rather than hours.
- Lead scoring — enquiries ranked by fit and intent, so your team works the best opportunities first instead of top to bottom.
- Leakage recovery — automated detection of leads that were never contacted, went quiet, or fell through the cracks between systems.
Follow-up that happens whether anyone remembers or not
Speed to first response is one of the strongest predictors of whether a lead converts. We build automated sequences — email, WhatsApp and SMS — that acknowledge an enquiry immediately, deliver something genuinely useful, and keep a considered cadence over the following weeks.
The goal isn't to spam people. It's to make sure that someone who raised their hand is never met with silence, and that a lead who isn't ready today is still there when they are.
Custom AI agents
Beyond rule-based workflows, we build AI agents that handle work which used to need a person: qualifying enquiries in conversation, summarising and enriching lead records, drafting first-response replies for approval, answering repetitive questions from your own documentation, and preparing reporting commentary.
These are built around your process and your data, with clear boundaries on what the agent can decide alone and what it escalates to a human. Automation should reduce risk, not create it.
Connected to the tools you already use
We work with the stack you have rather than forcing a migration — CRMs including HubSpot, Salesforce, Zoho, Bitrix24 and Dynamics, connected through platforms like Zapier, Make and n8n, or through custom API and webhook integrations where the off-the-shelf options fall short.
Everything is documented and handed over. You own the workflows, and you can see exactly what runs, when, and why.
Common questions
How much does AI automation cost?
AI automation cost depends on how many workflows you need and how complex they are, not on a fixed package price. A single automation — routing every new enquiry to the right person and sending an instant reply — is a small, quick build. A full system spanning lead scoring, CRM updates, messaging follow-ups and reporting is a larger one. We scope the work against what the manual version currently costs you in hours and lost leads, then quote against that. Ask for a quote and you get a number, not a range.
What is an AI automation agency and what does it do?
An AI automation agency builds the systems that remove repetitive work from your team. In practice that means connecting the tools you already use — your CRM, forms, inbox, messaging and calendar — so leads are captured, scored, routed and followed up without anyone copying data between tabs. A good AI automation agency starts by mapping your actual process, then automates only the steps where a human adds no value.
Does an AI automation agency work for a small business?
Does an AI automation agency work? It depends entirely on whether there is repetitive, rule-heavy work to remove. If enquiries arrive from several places, leads get chased manually, and someone re-types the same data between systems, then yes — automation pays back quickly and small teams feel it most, because there is no spare capacity to absorb the admin. If your volume is low and your process already runs cleanly in one tool, an AI automation agency will not manufacture value, and we will tell you that rather than sell you a build you do not need.
How do AI agents work for a business?
AI agents work by handling a task end to end rather than following a rigid rule. Given a new enquiry, an agent can read it, ask qualifying questions, summarise the conversation into your CRM, and draft a first reply for approval. Unlike a simple chatbot, it makes judgements — but within boundaries you set. We define exactly what an agent may decide alone and what it must escalate to a person, so automation reduces risk instead of adding it.
Can AI automate tasks in my existing CRM?
Yes. AI can automate tasks inside the CRM you already have, and you rarely need to migrate. CRM automation typically covers creating and updating records, deduplicating contacts, scoring leads by fit and intent, triggering follow-up sequences, and flagging deals that have gone quiet. We work with HubSpot, Salesforce, Zoho, Bitrix24 and Dynamics, connected through Zapier, Make or n8n, or through direct API and webhook integrations.
Does AI automation involve coding?
Does AI automation involve coding? For you, no. It does involve coding on our side when an integration needs it, but you never touch it. Many workflows are built on low-code platforms like n8n, Make and Zapier; where those fall short we write custom API and webhook integrations. Either way you receive documentation and ownership of the workflows, so nothing is a black box.
How much does workflow automation cost to run each month?
Workflow automation cost splits into two parts: the one-off build, and the ongoing tool subscriptions. The tools are usually modest — most small businesses run on the lower tiers of an automation platform plus their existing CRM. We size the build to pay for itself: if an automation saves several hours a week or recovers leads that were being missed, the process automation cost is recovered quickly and keeps returning after that.
What is the difference between a chatbot and an AI agent?
A chatbot follows a script: it matches what you say to a predefined branch and replies. An AI agent reasons about the request, can pull in context from your systems, and decides what to do next — qualifying a lead, summarising it, drafting a reply, or escalating. Chatbot cost is lower because the scope is narrower; an agent costs more to build but handles the messy, real conversations a script cannot.
Other services
Performance Marketing
Paid campaigns built to a target cost-per-result — planned, launched, and optimised across the channels your customers actually use.
Tracking & Analytics
The measurement layer that proves what's working — accurate tracking and clean dashboards you can actually trust to make decisions.